We began working with Kickboard USA in 2010. They were very interested in migrating to a more versatile and secure shopping cart in addition to having us help them increase their Google organic rankings to capture more general traffic.
We assisted them in switching ecommerce platforms, optimized their website homepage and sub-pages, assisted them in ramping up their Facebook Page by conducting a variety of contests and also embarked on an aggressive manual link-building campaign. We also setup Goals and E-commerce tracking in Google Analytics, reviewed their existing Adwords campaigns, removed hundreds of non-performing keywords and turned their PPC advertising into a lean mean revenue-producing machine.
The results have been fantastic. Year-over-year organic traffic and sales have increased over 150%! Slowly and steadily KickBoardUSA.com is overtaking long-established competitors like Razor in Google rankings, achieving #1 organic ranking for "kick scooter", amongst many other keywords.
We continue to very much enjoy our relationship with KickBoardUSA.com as they grow their business!