Is your business listed online with inaccurate or out-of-date information? We can help.

What are your prospects searching for? Answering this question is the first step of an effective SEO campaign.

Link building is a critical component of SEO that no company can afford to ignore...

Our SEO specialists achieve search engine ranking improvement and lead generation results.

Want to market your business online but don’t know where to start?

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What we do
Keyword Research, SEO, Article Writing, Manual Link Building, Website Performance Reporting, Internet Research, Prospect Development, CRM Consulting
How we do it
Interview with the owner, analysis & evaluation of current marketing efforts, keyword research & industry analysis, on-page SEO, setting up goals and monitoring performance.
Get in touch
Contact Grand Rapids' Premier Internet Marketing Consulting Firm Today!


3 Steps to Keep Organic Traffic After You Redesign Your Website

Website RedesignDoes your website perform well and have a healthy amount of converting traffic, but you know it’s time to give your business a fresh new online look? Many businesses are skeptical to redesign a functional website and take an “If it’s not broken don’t fix it” mentality. However, the Internet is an ever changing place with large players like Google controlling where searches are directed, so it is important to remain continuously updated or your well performing site may tank in traffic and rank. How do you redesign your website and not loose the traffic you have worked so hard to attract?

There are three things to pay attention to if you want to keep your organic traffic after a website redesign. These can be broken down into: things to consider before you start, things to keep in mind while you are in process, and things to keep an eye on after you launch.

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How Does Your Backlink Profile and Strategy Look?

Link BuildingWhen Corporate Conversions takes on a new client, we have a standard link building procedure in place in order to ensure that we tackle all the ways that a website, and, therefore, our client, gets both internet exposure and more traffic.

We begin by examining the client’s current website to determine what has already been covered and which topics and strategies would best benefit the client. We look at things like:

  • Does the website have a blog?
  • How often has the blog been updated?
  • Which topics has the blog already covered?
  • Which topics have generated the most interest?
  • What topics might people searching for this client’s type of business be interested in? Read more...

    A Little SEO Goes a Long Way When Properly Targeting Keywords

    Targeting keywords on your website is instrumental for a website to rank successfully on search engines, namely Google. In order to choose the best possible keywords for your website, research must be done. Upon doing initial research you may notice certain keywords have an extremely high volume of traffic, so you would assume these keywords are the ones that should be targeted, correct? Not necessarily, because if a keyword is highly searched, there is likely a large amount of competition for that keyword.

    Therefore, Corporate Conversions will find keywords that have the same value as these highly searched keywords and incorporate those into your website. Many times the best keywords are a string of 3-5 words, not 1 or 2 words put together. Using these “long tail keywords” (3-5+ words strung together), a business is better able to directly target their niche audience. This audience can then more easily find that website because of the high relevance of what the user has searched.

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The Importance of Positioning on Google

Greater than 3 / 4 of all traffic that travels to a website through the entire known Internet universe comes through search engines. Of that over 80% comes through Google. This is why SEO companies care so much about understanding Google's algorithms.

Our SEO Consultants’ goal is to be sure that your business benefits from improved Google search engine visibility. By focusing on exhaustive keyword research and subsequently selecting the right keyword phrases, our efforts have consistently yielded in increased online lead generation and sale conversions. Achieving top positioning in Google for the keywords and key phrases that concentrate on your potential customers takes a considerable time, dedication to manual link-building, knowledge and thorough monitoring of performance. That’s where we come in.

Call us at (616) 214-8392 for a free phone consultation or let us know when you would like to be contacted by filling out the contact form here. If you are in Grand Rapids, Michigan, let's get together for coffee and discuss your goals! Learn More...

Why Does My Company Need Search Engine Optimization?

When implemented properly, search engine optimization (SEO) permits businesses of any size to compete inside their niche online, particularly from a geographic perspective. Our Grand Rapids SEO Consultants can easily help your business compete with the most formidable competitors using a proven search engine optimization process customized to your company's specific niche. In addition to being one the most powerful marketing mediums today, SEO is also essentially the most economical for the long term, offering a much higher return of investment (ROI) in comparison to many traditional mediums, such as print, yellow pages, mailings, telemarketing or hiring sales personnel.

Call us at (616) 214-8392 for a free phone consultation or let us know when you would like to be contacted by filling out the contact form here. If you are in Grand Rapids, Michigan, let's get together for coffee and discuss your goals! Learn More...

Grand Rapids SEO Company & SEO Consultants

Corporate Conversions is a Grand Rapids, Michigan based company which has built its reputation on the our ability to significantly improve natural search engine rankings. During the past Five years our team of qualified Grand Rapids SEO Consultants have developed a reputation for consistently bringing client websites to the top of search results, always while using most ethical, white hat methods.

Call us at (616) 214-8392 for a free phone consultation or let us know when you would like to be contacted by filling out the contact form here. If you are in Grand Rapids, Michigan, let's get together for coffee and discuss your goals! Learn More...